Entry #12
7th December 2018
Hello hello, typing this from Taiwan as I embark on an unexpectedly long family trip :')
Anyway! We'll be setting up a booth at OCBC Recreational Centre soon thanks to some contacts Shiju and Ram managed to get at the previous White Sands Bazaar by talking to one of our neighbour booths haha. Shiju has been in contact with the OCBC staff and they've asked for an email/image that can be attached to an email that they will be blasting out to the employees.
On OCBC's side, they wanted a Christmassy feel from the e-flyer as their series of lunchtime booths are to help make shopping easier for their employees during the Christmas period since most of them wouldn't be free to go out shopping.
Our company "voice" that we normally use on Instagram for our captions is very informal and full of emojis, which I figured wouldn't be too great in an email and especially not to a corporate crowd.
As such, I wrote it in a slightly more formal manner that would introduce our company to the customers without sounding too bland.
There will be a consultation with Roderick tomorrow and I'll be skyping the others later so I guess more updates to come?
Till the next post!
Cleo