Ram Entry #17
3rd Feb 2019
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College of Humanities, Arts and Social Sciences (COHASS) day event was held on 29th January 2019. Our teammate Cleo , encouraged us to participate and got the us a booth for the event.
We were considered as one of the sponsors of the event and we gave away 2 free customized terrarium vouchers for the lucky draw for the event.
COHASS Experience:
Upon reaching there, I met with Cleo and asked her for the whereabouts to showcase our products. After being directed by her, that any table can be taken. I waited for Cheryl to bring our stocks so that we can start arranging.
The event was only for a few hours where I felt that majority of the crowd flow were student based although there were a few times the lecturers did pop up at our booth and bought our products.
I realized that students were not really keen towards buying our terrariums because of the fact that the plants had to be watered and provided atleast minimal or indirect sunlight.
This made me consider that students were not our potential buyers based on the sales we had at external places in comparison to within the school grounds.
However, we felt that this opportunity allowed us to test the market and narrow down the customer segment and spread awareness about our existence around the school .
2nd Feb was our meet the mentor session where we had to reflect on the process of our ongoing business and how we were doing till now. We shared with both mentors on 4 main aspects which were:
- Summary of Participated events
- Product Development
- Finance
- Sustainability measures
After the sharing session, both mentors were curious with our sustainability measures and in what directions we were planning to take in the future. They encourage us to take a wider step into the digital platforms in both promoting and gaining viewers. We were provided certain online platforms to look into and consider if we wanted to be promoted by them. We concluded our meeting by informing the mentors that we will find more details about the online platforms and look into how they would benefit us.
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